Amazon store management
Daily Tasks
Order Management
- Process and confirm new orders.
- Monitor FBA (Fulfillment by Amazon) and FBM (Fulfillment by Merchant) orders.
- Track shipment status and resolve delivery issues.
Customer Service
- Respond to customer messages within 24 hours.
- Handle returns and refunds efficiently.
- Monitor customer feedback and address negative reviews.
Price & Inventory Monitoring
- Adjust pricing to stay competitive using repricing tools.
- Check stock levels to avoid "Out of Stock" situations.
- Update pricing for promotions and special offers.
Advertising & Promotions
- Monitor Amazon PPC (Pay-Per-Click) campaigns.
- Optimize Sponsored Ads & Product Targeting.
- Adjust bids and budgets based on performance.
Performance & Seller Health Check
- Monitor Order Defect Rate (ODR) and Late Shipment Rate.
- Check for account health warnings from Amazon.
- Track Buy Box eligibility for key products.
Weekly Tasks
Inventory Management
- Analyze fast-moving and slow-moving products.
- Restock best-selling items and adjust purchase orders.
- Identify and remove stranded inventory.
Marketing & Listing Optimization
- Review and update product descriptions, titles, and bullet points.
- A/B test product images and pricing for conversion optimization.
- Research new keywords for SEO optimization.
PPC Campaign Optimization
- Adjust bids and remove underperforming keywords.
- Add new keywords based on search trends.
- Scale successful ad campaigns.
Sales & Profit Analysis
- Track sales trends and profit margins.
- Identify products with low profitability and adjust strategies.
- Optimize discount and promotion strategies.
Monthly Tasks
Inventory & Supply Chain Planning
- Forecast inventory needs based on demand trends.
- Check supplier performance and adjust orders.
- Review FBA storage fees and remove slow-moving stock.
Branding & Storefront Updates
- Update A+ Content and Brand Store with fresh designs.
- Launch new products and test variations.
- Optimize product videos and infographics.
Competitor & Market Research
- Analyze competitor pricing and strategies.
- Identify new product opportunities.
- Stay updated with Amazon policy changes.
Performance Review & Business Growth
- Evaluate ROI from advertising and promotions.
- Plan future marketing campaigns and seasonal sales.
- Identify areas to scale and expand (e.g., new marketplaces, global selling)